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Houston-based car buying company Vroom shuts down, some customers left in limbo

One of the largest online used car dealers in the country just closed, and this one is in our backyard. Houston-based Vroom, that took over Texas Direct Auto in 2015, is no longer selling cars. But, it’s not a clean closure. Customers still have a lot of questions. Investigator Amy Davis is getting answers.

Investigator Amy Davis stops by the Vroom office to ask questions about the company closure. (Copyright 2024 by KPRC Click2Houston - All rights reserved.)

Some people were in the middle of buying cars when Vroom announced last week it was ‘winding down operations.’ Other customers want to know about outstanding paperwork and warranties. Even when they were open our investigations have shown customer service was not great. If you need to reach someone for an outstanding issue, you better move quickly.

Store closed signs up at Vroom in Stafford

The signs at Vroom, formerly Texas Direct Auto in Stafford, say the store is closed. But we found their lot full of vehicles.

Investigator Amy Davis stops by the Vroom office to ask questions about the company closure. (Copyright 2024 by KPRC Click2Houston - All rights reserved.)

A manager told us out of hundreds of employees in Houston only five are left to wind down operations. He also said almost all of these cars have been purchased by customers or other dealers. Nationwide this was the only physical car lot Vroom owned. All other business was online.

Kerra Wade in Indiana and Lynn Ruggieri in Connecticut were right in the middle of buying cars when Vroom abruptly announced it was closing.

KPRC 2 Investigates the closure of Houston-based used car buying company Vroom. (Copyright 2024 by KPRC Click2Houston - All rights reserved.)

“I’m unable to get on the app, to check the status of my delivery,” said Wade. “I just feel very, overwhelmed. Distressed. Well, I’m a single mother with. I don’t just have cash to just be purchasing cars and things like that.”

“I’m worried that I’m going to lose my money and. And not have a car. And I don’t have a car right now,” said Ruggieri. “I can’t get a hold of them. I don’t have a car, and i don’t have my money.”

Both have already made down payments and spent hours on hold with customer service agents.

In 2021 we showed you thousands of Vroom customers complaining and commiserating on Facebook.

KPRC 2 Investigates the closure of Houston-based used car buying company Vroom. (Copyright 2024 by KPRC Click2Houston - All rights reserved.)

Back then the Houston Better Business Bureau was juggling some 1,900 customer complaints, from delayed deliveries to customers who couldn’t get the titles to their vehicles.

RELATED: Car dealer selling cars customers can’t drive

BBB President Dan Parsons says that’s why it’s so important that customers in limbo speak up now.

“They need to be the squeaky wheel in a big way. Let’s say you’re most of these things unfortunately are cash or their money or if anything was tied to a credit card. Get that reversed. Get it done right away. Document your stuff,” said Parsons.

Kerra Wade did get her money back.

Just last month the Texas Attorney General settled a Deceptive Trade Practice Act lawsuit with Vroom that left the company with a $3-million judgment it owes the state.

KPRC 2 Investigates the closure of Houston-based used car buying company Vroom. (Copyright 2024 by KPRC Click2Houston - All rights reserved.)

Vroom’s CEO said in this statement the company had planned to raise more money to keep the used car sales side of the business going but quote “‘despite significant efforts to do so, we ultimately were unable to raise the necessary capital in the current market.”

Vroom told us they are working to close all deals that were in progress.

Every customer with a pending transaction (contract) with Vroom was contacted directly last week by Vroom’s support team and given the opportunity to cancel or accept the delivery of their vehicle.

There’s a section on the Vroom website to help answer common customer questions and some toll-free numbers customers can call.

In total some 800 Vroom employees are losing their jobs.

Vroom isn’t going away completely. They just won’t sell used cars anymore. They have other subsidiaries called CarStory, a search engine to help you find used vehicles for sale across the country.

Vroom sent us this information about CarStory: “CarStory is a leader in AI-powered analytics and digital services for automotive retail. Its customers include leading financial institutions, automotive listing advertisers and publishers and dealers.”


About the Authors
Amy Davis headshot

Passionate consumer advocate, mom of 3, addicted to coffee, hairspray and pastries.

Andrea Slaydon headshot

Award-winning TV producer and content creator. My goal as a journalist is to help people. Faith and family motivate me. Running keeps me sane.

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