“Boxed Out” coincides with Amazon Prime Day, when the online giant offers special deals to its members. “We're hoping that people will understand the juxtaposition and support their local stores,” says booksellers association CEO Allison Hill. Payless, for instance, continued to struggle after the Palessi campaign, filed for bankruptcy in 2019 and closed all of its U.S. stores. Hill said she was more impressed by a campaign from 2015 on behalf of Jesse's bodega in Brooklyn, near the headquarters of DCX. I think people realize how fragile we are because of the pandemic, and my hope of this campaign is that it's the beginning of a conversation."

The shoe retailer, which has formally dropped the name Shoesource from its brand name, announced in a press release Tuesday that it is opening new online retail options and new brick-and-mortar locations. Gone are the days of tall rows of shoes and here come the interactive displays. Here are some of the brands that will be again be available at Payless: AirWalk, American Eagle, and many more, to K-Swiss, Kendall + Kylie and Aerosoles. Were back and bringing more community responsibility, fashion-forward footwear, and on-trend partnerships to our 60M+ Payless customers who have missed us, said Jared Margolis, Payless chief executive officer. We are so excited to bring Payless back to you, so you and future generations to come can lead the way forward.Payless was founded in 1956 in Topeka, Kansas.